Toast POS is a cloud-based point-of-sale platform built specifically for the restaurant and foodservice industry, combining front-of-house, back-of-house, and payment processing into a single platform, according to the official Toast product pages and Toast's published plan tiers on /pricing/. The platform is sold to restaurants, bars, cafés, and food service operators, and includes purpose-built hardware (Toast Go handheld devices, Flex terminals, Toast Station terminals, Kitchen Display Systems) integrated with the software.
The Toast feature set is organized around Order and Payment Tools (tableside ordering and payments via handheld devices, QR code ordering and payments, online ordering and delivery integration, split checks and tipping), Kitchen and Back-of-House Tools (Kitchen Display System, menu management with modifier support, inventory tracking, automatic 86ing of menu items, recipe costing and food cost control), Reporting and Analytics (sales dashboards, labor reports and cost tracking, product mix and modifier reports, mobile access via the Toast app), Employee and Labor Management (built-in time tracking and shift scheduling, role-based permissions, payroll integration), and Customer Engagement (loyalty and rewards program, marketing campaigns, customer feedback tools, gift card support).
Toast publishes three primary pricing tiers: Starter Kit (Pay-As-You-Go) at $0/month software fee with 3.09% + $0.15 payment processing rate, Point of Sale at $69/month per location with 2.49% + $0.15 in-person processing rate, and Build Your Own with custom pricing. Add-on modules include Online Ordering ($75/month), Marketing ($75/month), Loyalty (0.25% of GMV), Payroll & Team Management ($6/employee/month + $110 base), KDS ($25/screen/month), and Kitchen Display System. All plans include 24/7 support, offline mode, real-time fraud monitoring, and integrated PCI-compliant payments. Procurement checklist for Toast: confirm the current published price on the official /pricing/ page, validate the hardware tier you need, check the add-on modules your operation requires, and verify Toast's regional availability and the processing rate transparency. For MENA buyers, verify Toast's regional availability and your local payment method support. All information above is sourced from toasttab.com and Toast's /pricing/ and product pages as of July 2026.
Vendor profile
Toast, Inc. is a US-based cloud point-of-sale platform built specifically for the restaurant industry. The company was founded in 2012 and is headquartered in Boston, Massachusetts, per its own corporate filings. Toast's hardware, software, and payment-processing services are sold as a single integrated stack, and Toast acts as the merchant of record for payment processing, which is a key differentiator from traditional ISV-style POS systems. According to the vendor's published pricing (Toast, Inc. Investor Relations and the official toastexpress.com site), the entry-level Starter Kit is $0/month with pay-as-you-go processing at 3.09% + $0.15 per transaction, while the standard Point of Sale plan is $69/month with processing at 2.49% + $0.15 per transaction; multi-location and high-volume restaurants move to a custom Build Your Own plan. Toast also offers a New Restaurant Basics bundle that combines POS and payroll from $110/month. Card-not-present (online order) transactions are processed at 3.50% + $0.15 on standard plans. (Information sourced from the official Toast pricing page and NerdWallet's 2026 Toast review, as of mid-2026.)
The Toast platform is sold as a fully integrated cloud POS, payments, and hardware stack, and the company is listed on the New York Stock Exchange under the ticker TOST, per public corporate filings. Toast Go (a handheld POS for tableside ordering), Toast Flex (a multi-purpose terminal), Toast Kitchen Display System (KDS), Toast Online Ordering, Toast Delivery Services, Toast Loyalty & Gift Cards, Toast Email Marketing, Toast Team Management (employee scheduling and tip management), and Toast Payroll are all sold as paid add-ons in addition to the base plan, per the vendor's official pricing page. Per published 2025 figures, Toast processes tens of billions of dollars in annualised payment volume (GPV) for restaurant merchants across the United States. Toast advertises 24/7 customer support by phone and web messaging on all plans, and 99.99% uptime on its cloud platform, per the vendor's SLA page. (Information sourced from the official Toast product and pricing pages, as of mid-2026.)
